TikTok proves to be the upcoming trend, with more than 1.65B downloads now. It ranks the sixth largest social media network worldwide, excelling Twitter, Pinterest, and Snapchat. It is particularly true if your brand needs to reach younger audiences, as 69% of TikTok users are between 16 and 24 years old. Here in this article, we have got some interesting facts for awesome TikTok content. Buy TikTok likes to boost your engagement among the competitors.
1. Start A Branded Hashtag Challenge
On every social media platform, hashtags are a primary target on TikTok for finding and sorting content. Yet, hashtag challenges are particularly famous on the platform. Challenges use particular hashtags to motivate users to make videos on the theme as part of a campaign or viral trends. Several brands use hashtag challenges for the perfect effect—for instance, TikTok videos tagged with brand hashtags like the #GuacDance hashtag challenge on National Avocado Day.
Some of the factors to follow while working on the branded hashtag challenges are
- Make your challenge simple
- Create with fun and amusing element
- Have a target in mind
2. Associate With Influencers
On TikTok, working with creators provides you a chance to connect with their audience and benefit from their creativity and unique style. There are several methods to associate with influencers on TikTok, they are:
Account Takeover: On TikTok, it grants creators the ability to post content directly from their profile. Generally, the takeover will be cross-promoted on both your profile and the influencers.
Hashtag Challenge: Associate with influencers to enhance your brand’s hashtag challenge to their followers.
Endorsements: Get influencers to promote your brand or product on their channel as part of a campaign or a product review.
Some of the tips for working with TikTok influencers:
- Identify the perfect match
- Be authentic
- Estimate the impact
3. Work On Tutorial
Today, TikTok tutorials of different varieties work on social media platforms. Everyone needs to study something fresh, particularly if you can break it down in 60-seconds or lesser. Fire-free cooking video tutorials are famous on TikTok. Most often, creators start to promote on their other platforms and channels where they provide food ingredients in more depth and detail. Fitness is another factor that’s massive on TikTok, with several of the workout tips and ideas from creators.
4. Cover Latest Events
Several viral trends start and end on TikTok alone. The world has influenced pop culture and flash news that works on the platform, where they take on a new life. The Washington post is perfect at changing topical events into TikTok videos. Moreover, current events are their brand factors. By finding methods to change those niches into engaging video content, they have racked up more than 390K followers.
5. Make Viral Content
Dance challenges are themed over a specific track, sequence of moves, or both. Some brands might be worried that participating in crazy dance moves will make them popular. The viral content needs to be authentic, where you should enjoy and make others enjoy along with your followers. Amuse the fun time with your dance challenge. With this method, you can become viral and have a good time with your team.
6. Branded Filter
TikTok creators can include lenses and A.R. filters on their videos to make special effects. Brands can take benefit of this quality by posting custom filters—for example, N.Y. Fashion Week makes a special photo booth filter to conduct the events. Making effects and filters needs design expertise, so it might only be worthy for an event or occasion. But when performed well, filters can enhance brand awareness and develop your audience and produce a bunch of on-brand content from your fans and followers.
7. Perform A Contest
Uniqlo started its initial multi-market ad on TikTok, prompting participants to make videos of people wearing their famous Uniqlo parts with the hashtag #UTPlayYourWorld. The contest works for creators from France, Japan, the U.S., and Taiwan by winning videos to choose the participating countries’ stores. The contest was a massive success, and the #UTPlayWorld hashtag has over 700M Views. The contest worked with Uniqlo followers’ support and promised them something that every TikTok creator needed a massive audience for their videos. It was a win-win strategy and an example of how UGC can support your brand. User-generated content enhances your trust and reliability, particularly when it comes from trusted content creators. When you use it again with permission, you build relationships and loyalty. And it saves you the time and cost of content production.
In this article, we have summed up several facts for TikTok videos that will grab your followers. Starting from hashtags, filters, conducting contests, partnering with influencers, and covering events.